We're thrilled to share that the inaugural Škoda UAE Cycling Challenge was nothing short of spectacular. It was a day where passion for cycling and community spirit rode hand in hand, creating an unforgettable experience for Škoda UAE and, more importantly, for our beloved cycling enthusiasts.
Škoda Auto is taking its brand appearance to the next level with the most radical change to its corporate identity in 30 years. A new brand picturemark will be used to enhance the brand’s appearance on digital communication channels. The Škoda wordmark will be used more widely than the company’s picturemark. Škoda’s new brand identity will first be introduced in information and communication materials and then rolled out in future models.